About us
We create quality products that help cultivate a sense of joy, confidence and community in little ones. Think about it, what if changing the world could really be as simple as changing a diaper?
Our Story
The idea for Happy Hues came to me when my daughter was three, and I noticed that none of her training pants featured characters that looked like her. This realization made me think about other little ones who rarely see reflections of themselves in this space. Through my research, I discovered an opportunity to add more joy, community, and coolness to these early chapters in a child’s life—a time that can be as challenging for parents as it is formative for their little ones. Happy Hues and our line of baby essentials aim to give every child the chance to see themselves represented, in a space they all share with their peers—during the crucial time when their confidence, self-esteem, and perceptions are forming. Each day over 10,000 babies are born in the United States. Babies who will inherit the world we build for them. And our plan is to help make it as joyful and inclusive as it is diverse.
- Eunique Jones Gibson
We happily believe :
Quality Matters
We believe you and your baby deserve quality products without breaking the bank or sacrificing standards. That’s why our products are carefully crafted with materials and manufacturing methods that prioritize the comfort and protection of your child.
Representation Matters
We believe your baby should see themselves reflected in the world around them. That’s why we are intentional in the design of our products, as well as in our advertising and content to ensure we are doing our part to promote a more inclusive and equitable world where they feel proud and represented.
Kindness Matters
We believe we have the power to make a positive impact in the world when we recognize the humanity in others and our ability to create change. That’s why we give back by donating 5% of our net proceeds to an organization focused on making a difference in the lives of underserved youth.
